Social Content for Music Venues

Le Poisson Rouge

Role: Marketing Intern

Jan-May 26’

Black background with red line art of a fish with swirling hair, and text reading '(le) poisson rouge Serving Art & Alcohol'.

Sunn O))) Video Essay

8.8K Views

● 482% increase from similar content

463 Likes

● 233% increase from similar content

35 Comments

● 483% increase from similar content

A Brief History of Cash Only Tony’s

5.6K Views

● 274% increase from similar content

817 Likes

● 488% increase from similar content

32 Comments

● 433% increase from similar content

When LPR requested social content that goes beyond the status quo, I developed a series of editorial style video content that used current trends to drive ticket sales.

Coachella ‘26 Alum Round-Up

275 Likes

● 257% increase from similar content

Music Video Round-Up

One of my favorite pieces, even if it didn't travel as far as some others. I’m glad I tested if a carousel of music videos from upcoming performers would carry engagement.

Mercury East

Role: Marketing Intern

May-Aug 26’

Black background with white text reading "Mercury East Presents NYC."

Instagram Story Content:

Bowery Ballroom & Mercury Lounge

Creating video-driven Instagram story content allowed me to leverage FOMO, inspiring ticket sales while holding viewers attention longer on average compared to static posts.

Usama Siddiquee

Gracie Abrams

Suki Waterhouse

Naomi Scott

Case Study: Mercury East Marketing Analysis

At the end of my internship, I reflected on how my short-form, community-focused content cut through the noise.

‘On Sale’ Graphics

Event schedule for Mercury Lounge NYC, listing upcoming performances from August 15 to November 10 with dates and artist names.
Event poster titled 'Dub at The Bowery Ballroom' listing various performances and band dates in July, with some tickets marked as sold out.